NEW DELHI: Tech giant Apple is reportedly considering adding health tracking features to its AirPods.
As reported by MacRumours, analyst Ming Chi Kuo in a latest investors note revealed that Apple might include health tracking features in Apple AirPods in order to give competition to rivals like Samsung.
Kuo explained that Apple AirPods sales are expected to decline this year due to which the company will be exploring new ways to innovate and encourage people to purchase future AirPods. According to Kuo, the AirPods shipments from the first to the third quarter is expected to see a decline of 25% year over year.
Kuo also added that the AirPods Max which the company introduced last year have not really helped in the growth of AirPods sales.
As per the report, Kuo suggests that the decline in AirPods shipments can be attributed to the increasing competition in the market. The increasing number of low price true wireless earbuds in the market is one of the reasons for the decline in sale of AirPods.
As per the report, “This situation will likely encourage Apple to implement new, compelling technologies on AirPods, according to Kuo. Namely, health management functions, which Apple has accrued significant experience in through the Apple Watch.”
The report also adds that presently it is not clear as to what kind of health features will be included in Apple AirPods.
Kuo also mentioned that the company will start the mass production for third generation Apple AirPods in the third quarter this year. However the updated AirPods coming this year are not expected to incorporate any health tracking feature.